Partner
Jim Morrison
Other at LB Equity
- Firm
- LB Equity
- Role
- Other
Record updated 18 September 2026
About
Jim has spent the last four years as C.E.O. of Apollo Biowellness. Prior to Apollo, Morrison was C.E.O. of StarShop, which was the first celebrity driven video shopping app., launched in a partnership with SPRINT. His track record of leadership and accomplishment in the beauty space has been unparalleled. Morrison was President of L'Oreal for 9 years.
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