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Partner

Marcel Kubli

Smart Money RatingBased on the data VC Catalog holds.

Smart Money Rating: 90 out of 100

Other at BackBone Ventures

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BackBone Ventures
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Record updated 21 September 2026

About

As serial entrepreneur and investor with a track record in leading retail expansion, Marcel offers valuable insights to our team. Formerly part of Digitec Galaxus and the VIU leadership, he ventured into medical retail and co-founded CARE. Notably, he co-founded bestsmile in 2018, winning the Swiss Economic Award in 2020, and successfully selling it to Migros after four years of growth.

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