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Company

blackswan.com

Rocket Ship RatingBased on the data VC Catalog holds.

Rocket Ship Rating: 77 out of 100

Black Swan guides smarter decisions at every stage of innovation, by predicting consumer behaviour with 89% accuracy.

Also known as Black Swan Data, Black Swan Data Ltd

  • Data & analytics
  • Sales & marketing tech
Status
Acquiredas of 2026-09-17Source (opens in a new tab)
Business model
B2B
Headquarters
London, England, United Kingdom
Employees
160+ SwansSource (opens in a new tab)
Customers
CPG innovators
Legal name
Black Swan Data Ltd
Claim, correct or request removal

Record updated 17 September 2026

About

Tailor-made for CPG, Black Swan’s army of scientists and experts use patented tech to curate millions of online conversations into relevant insights.

About the company

Status notes
Black Swan has been acquired by Mintel

Products

Web
Trendscope

Exit

Acquisition
2025-06
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