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Company

Bluecore

Rocket Ship RatingBased on the data VC Catalog holds.

Rocket Ship Rating: 98 out of 100

Orchestrate 1:1 retail personalization across every channel

Also known as Bluecore, Inc.

  • E-commerce & D2C brands
  • Sales & marketing tech
  • AI native
Status
Acquiredas of 2026-09-19Source (opens in a new tab)
Business model
B2B
Employees
350+ BluecoriansSource (opens in a new tab)
Customers
retailers
Legal name
Bluecore, Inc.
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Record updated 28 September 2026

About

Bluecore unifies identity, behavior and product signals to deliver personalized experiences across email, SMS, site and paid media that drive profitable growth.

Funding snapshot

Total raised
$243MSEC form D sum, as of 2026-09-28Source (opens in a new tab)
Latest round
Round, $24.9M2024-10-29

Funding rounds

Round, 2024
$24.9M2024-10-29, SEC form D sold, 28 investors
Round, 2021
$125M2021-08-18, SEC form D sold, 8 investors
Round, 2020
$29.9M2020-02-20, SEC form D sold, 6 investors
Round, 2017
$34.8M2017-09-14, SEC form D sold, 9 investors
Round, 2015
$21.1M2015-11-25, SEC form D sold, 12 investors
Round, 2014
$6M2014-09-16, SEC form D sold, 7 investors
Round, 2013
$1.1M2013-07-23, SEC form D sold, 8 investors

About the company

Status notes
Bluecore today announced that it has been acquired by Insider One.

Products

Web
Bluecore

Exit

Acquisition
2026-05-13
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