Company
Bluecore
Orchestrate 1:1 retail personalization across every channel
Also known as Bluecore, Inc.
- Status
- Acquiredas of 2026-09-19Source (opens in a new tab)
- Business model
- B2B
- Employees
- 350+ BluecoriansSource (opens in a new tab)
- Customers
- retailers
- Legal name
- Bluecore, Inc.
- bluecore.com (opens in a new tab)
- LinkedIn (opens in a new tab)
- X (opens in a new tab)
- Careers (opens in a new tab)
Record updated 28 September 2026
About
Bluecore unifies identity, behavior and product signals to deliver personalized experiences across email, SMS, site and paid media that drive profitable growth.
Funding snapshot
- Total raised
- $243MSEC form D sum, as of 2026-09-28Source (opens in a new tab)
- Latest round
- Round, $24.9M2024-10-29
Funding rounds
- Round, 2024
- $24.9M2024-10-29, SEC form D sold, 28 investors
- Round, 2021
- $125M2021-08-18, SEC form D sold, 8 investors
- Round, 2020
- $29.9M2020-02-20, SEC form D sold, 6 investors
- Round, 2017
- $34.8M2017-09-14, SEC form D sold, 9 investors
- Round, 2015
- $21.1M2015-11-25, SEC form D sold, 12 investors
- Round, 2014
- $6M2014-09-16, SEC form D sold, 7 investors
- Round, 2013
- $1.1M2013-07-23, SEC form D sold, 8 investors
About the company
- Status notes
- Bluecore today announced that it has been acquired by Insider One.
Products
- Web
- Bluecore
Exit
- Acquisition
- 2026-05-13