Happiest Baby

About

Happiest Baby is a mission-driven company dedicated to helping parents succeed at their most important job – raising healthy, happy children.

SNOO is the first of Happiest Baby’s smart products, invented by Dr. Karp in collaboration with renowned industrial designer, Yves Béhar, Dr. Deb Roy, Director, Laboratory for Social Machines, MIT Media Lab. After 5 years of development and testing with hundreds of babies, SNOO, the world’s first smart sleeper, was born. SNOO takes the principals of the 5 S’s to the next level. It reduces crying, boosts sleep, naturally sleep trains babies and is the world’s first bed to prevent accidental rolling over. That makes SNOO the safest, most effective baby bed ever made.

Co-Investors: Google Ventures, Greycroft Partners, Lux Capital