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Company

Magic Spoon

Rocket Ship RatingBased on the data VC Catalog holds.

Rocket Ship Rating: 96 out of 100

Childhood Classics. Grown-Up Ingredients.

Also known as Magic Spoon Inc.

  • E-commerce & D2C brands
  • Food & beverage brands
Status
Operatingas of 2026-09-18
Business model
D2C
Headquarters
New York City, New York, United States
Customers
customers
Legal name
Magic Spoon Inc.
Claim, correct or request removal

Record updated 8 October 2026

About

We experimented for over a year to create a cereal inspired by the flavors and nostalgia of Saturday-morning-cartoon cereal but upgraded for a 21st-century consumer. A guilt-free treat that tastes like you remember and you can eat at any time of day.

Funding snapshot

Total raised
$124MSum of rounds, as of 2026-10-08Source (opens in a new tab)
Latest round
Series B, $106M2022-06-13

Funding rounds

Series B
$106M2022-06-13, SEC form D sold, 27 investors
Round, 2020
$9M2020-11-03, SEC form D sold, 18 investors
Round, 2020
$1.9M2020-06-19, SEC form D sold, 2 investors
Round, 2019
$6.9M2019-07-19, SEC form D sold, 44 investors
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