Company
Prefer
We’re future-proofing our favourite food and beverages, starting with coffee and cocoa.
Also known as Prefer Pte. Ltd.
- Status
- Operatingas of 2026-09-18
- Business model
- B2B2C
- Headquarters
- Singapore
- Customers
- FMCGs, ingredient manufacturers, flavour houses
- Legal name
- Prefer Pte. Ltd.
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Record updated 18 September 2026
About
We are a food technology start-up using fermentation to recreate flavours and ingredients that are threatened by climate change.
Funding snapshot
- Total raised
- $4.2MSum of rounds, as of 2026-09-18Source (opens in a new tab)
- Latest round
- Seed extension, $4.2M2025-08-14
Funding rounds
- Seed extension
- $4.2M2025-08-14, Company stated
Products
- Other
- PreferChoc
- Other
- PreferRoast
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