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Company

Roots Natural Kitchen

Rocket Ship RatingBased on the data VC Catalog holds.

Rocket Ship Rating: 77 out of 100

Eat food that tastes great and feels better – the best of both worlds.

Also known as Roots HoldCo, LLC

  • Food & beverage brands
Status
Operatingas of 2026-09-20
Business model
B2C
Headquarters
Charlottesville, Virginia, United States
Founded
2015
Customers
customers
Legal name
Roots HoldCo, LLC
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Record updated 20 September 2026

About

The first Roots was founded in Charlottesville, Virginia in 2015. It started with an idea: tasty, natural food in a fast-casual setting. At Roots Natural Kitchen, we believe people should feel good about what they’re eating: eating naturally and eating great should be one and the same.

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