Company
Understory
Climate risk, solved
Also known as UNDERSTORY, INC.
- Status
- Operatingas of 2026-09-18
- Business model
- B2B
- Headquarters
- Madison, Wisconsin, United States
- Founded
- 2012
- Employees
- 25 COMMITTED EMPLOYEESSource (opens in a new tab)
- Customers
- FOR DEALERSHIP GROUPS
- Legal name
- UNDERSTORY, INC.
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Record updated 28 September 2026
About
Traditional insurance hasn't adapted to meet the growing threat of severe weather risk. Understory is a leading provider of insurance solutions built for the era of climate change.
Funding snapshot
- Total raised
- $64.4MSEC form D sum, as of 2026-09-28Source (opens in a new tab)
- Latest round
- Round, $15M2023-11-27
Funding rounds
- Round, 2023
- $15M2023-11-27, SEC form D sold, 6 investors
- Round, 2023
- $13.1M2023-05-25, SEC form D sold, 8 investors
- Round, 2020
- $12M2020-10-08, SEC form D sold, 8 investors
- Round, 2019
- $7.2M2019-04-26, SEC form D sold, 5 investors
- Round, 2018
- $7.5M2018-09-24, SEC form D sold, 9 investors
- Round, 2016
- $7.5M2016-01-28, SEC form D sold, 8 investors
- Round, 2014
- $1.9M2014-04-02, SEC form D sold, 6 investors
Products
- Other
- Dealers Open Lot insurance
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