Company

Whatnot

Rocket Ship Rating

Rocket Ship Rating: 99 out of 100

The Live Shopping Marketplace

E-commerce & D2C brands

Status: Operatingas of 2026-09-23
Business model: Marketplace
Legal name: Whatnot Inc.

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Record updated 19 October 2026

About

Shop, sell, and connect around the things you love.

Funding snapshot

Total raised: $1.5BSum of rounds, as of 2026-10-19Source (opens in a new tab)
Latest round: Undisclosed, $547M2026-08-05

Funding rounds

Round, 2026: $547M2026-08-05, SEC form D sold
Series D+: $225M2025-10-15, SEC form D sold, 8 investors, post-money $11.5B
Series D+: $262M2024-12-24, SEC form D sold, 11 investors, post-money $5B
Round, 2022: $260M2022-07-08, SEC form D sold, 5 investors
Round, 2021: $141M2021-08-31, SEC form D sold, 7 investors
Round, 2021: $47M2021-05-10, SEC form D sold, 2 investors

Products

Web: Whatnot