Company
YeboFresh
The Smartest Way to Grow in General Trade
Also known as Yebo Fresh
- Status
- Acquiredas of 2026-09-19Source (opens in a new tab)
- Business model
- B2B
- Founded
- 2019
- Employees
- over 220 dedicated agentsSource (opens in a new tab)
- Customers
- For Brands & Suppliers
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Record updated 19 September 2026
About
Connecting brands, retailers, and communities through technology-driven distribution, market intelligence, and our experienced field team across South Africa.
Funding snapshot
- Total raised
- $4.5MSum of rounds, as of 2026-09-19Source (opens in a new tab)
- Latest round
- Seed extension, $4.5M2023-01-30
Funding rounds
- Seed extension
- $4.5M2023-01-30, Company stated
About the company
- Status notes
- Smollan acquires South Africa's Yebo Fresh to drive growth in township communities
Products
- Web
- Tech-Powered Growth Platform
Exit
- Acquisition
- 2024-12-19
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