VC firm
Impression Ventures
- Investor type
- VC
- Investing status
- Activeas of 2026-09-18Source (opens in a new tab)
- Headquarters
- Toronto, ON, Canada
- Check size
- typically investing $2M in rounds of $3M+Source (opens in a new tab)
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Record updated 18 September 2026
About
Backing bold ideas that revolutionize financial services.
Investment approach
- Thesis
- We back startups that are revolutionizing financial services. We seek innovative solutions that disrupt and democratize all sectors of finance; across banking, insurance, and wealth management to name but a few. This includes key areas such as AI-enhanced underwriting, next-generation data analytics for credit assessment, robo-advising, and advanced investment management solutions. We rally around technologies that fundamentally empower consumers and uplift traditional financial operations.Source (opens in a new tab)
- Leads rounds
- Yes
- Lead policy
- We are conviction investors. We lead/ co-lead Seed investments, offering straightforward NVCA term sheets. Our aim is singular: to position our portfolio companies for successful future growth and avoid complex or burdensome conditions. When we commit, we lead.
- Eligibility
- Our ideal entry point is when the initial version of your product is built and your first customer has been acquired.
- Traction requirement
- Our ideal entry point is when the initial version of your product is built and your first customer has been acquired.
- Investing status notes
- If your venture is revolutionizing finance, we want to hear from you.
Locations
- Headquarters
- Toronto, ON, Canada
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