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VC firm

Vitality Capital

Kingmaker TierBased on the data VC Catalog holds.

Kingmaker Tier: 80 out of 100

  • E-commerce & D2C brands
  • Pre seed
  • Seed
  • Series A
  • CA
  • VC
Investor type
VC
Investing status
Activeas of 2026-09-20Source (opens in a new tab)
Founded
2016
Check size
Target investment amount for the fund is up to $10m per portfolio company, but we are flexible in terms of size and we are able to execute larger transactions if necessary.Source (opens in a new tab)
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Record updated 27 September 2026

About

At Vitality Capital we believe in the potential of immensely passionate people. We empower companies to achieve their vision by investing long-term capital on behalf of a limited number of significant high-net-worth individual investors and family offices.

Investment approach

Thesis
We invest in the enablers of digital commerce – We believe that every part of the commerce process in all industries will eventually be digitized.Source (opens in a new tab)
Leads rounds
No
Lead policy
This fund invests as a participant in syndicated deals at the Angel - Series A stage.
Reserves policy
we will come in as early as your angel round, co-invest in pre-seed and seed rounds and follow-up in future financing from our capital reserve.
Eligibility
We are focused on entities with a head office inside the Greater Toronto Area so that we can work on a face-to-face basis with founders.
Traction requirement
have taken steps to prove their concept, and now need capital to grow.
Investing status notes
We invest in outstanding entrepreneurs with a grand vision who share our values.
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